How to Develop an Instagram Following for Your Business

by Emily Retherford

0 min read

Instagram is a popular social network where users can post, search for and react to pictures and videos up to 60 seconds long. Ways to get followers for your business include:

  • Find a niche.

  • Post actively and regularly.

  • Reciprocate likes from users.

  • Respond to all messages.

  • Use hashtags frequently and wisely.

  • Cross-link your content from other social platforms, such as Facebook and Twitter, to Instagram.

It’s also a great idea to do the following:

  • Ensure you only post high-quality content. Quality matters more than quantity.

  • Engage with major influencers as much as possible.

  • Incentive your posts by giving rewards and having contests.

References & Resources

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