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Growing Your Small Business, Marketing/PR & Managing Customers
Business-to-Business Networking: Can your Chamber of Commerce help you grow your business? May 31, 2010. The Chamber of Commerce can be a valuable resource for making business contacts, getting known within the community, and realizing your business’s growth potential. Read the article Attention Seasonal Businesses: You Too Can Have a 12 Month Growing Cycle May 10, 2010. There are challenges to earning the bulk of your profits at key times of the year. But with innovation and foresight you can get the most out of quiet times while capitalizing on peak periods. Read the article Women Entrepreneurs, Work-Life Balance: Here Are 8 Steps to Equalize Work and Life May 3, 2010. According to Stats Canada, women entrepreneurs are a growing economic force. Balancing work & life can be difficult for women who continue to run their homes, as well. Here are a few steps to get what you want. Read the article Small Business Marketing Tips: Your Small Business Just Got Bigger! April 29, 2010. Tried-and-tested marketing choices are the best bet for small Canadian businesses. Here are five effective ways to promote yourself and get results. Read the article PR Tips - Get Small Business Press April 24, 2010. Your local news media can be an invaluable way to promote your small business. A press release, properly written and formatted, can catch an editor’s attention and earn you some publicity – for free. Read the article How To Grow A Successful Business: 3 Tips For Expansion March 12, 2010. With recent economic turmoil, some entrepreneurs worry it will be hard to keep small businesses from receding, too. But failing to capitalize on opportunities to grow your company into a successful business might be a greater threat. Read the article Got Cash Flow Issues? Get Paid Faster With These 4 Fool-Proof Tips February 7, 2010. Need to get paid? You're not alone. Late customer payments are an ongoing challenge for many Canadian businesses. But your small business doesn't have to accept it - especially if late payments are impacting your liquidity. Read the article
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Business Author Interviews & Business Book Reviews
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All interviews & book reviews are by Chris Taylor, Editor-In-Chief of Goose Educational Media, a company dedicated to simplifying the core messages of leading business & personal development books - and helping you act on those messages to help your business succeed.
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Business Author Interviews
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Gary Vaynerchuk Interview Casual interview - and wine tasting! - with author Gary Vaynerchuk, icon in the social media world and New York Times bestselling author of Why Now Is the Time to CRUSH IT! Cash in on Your Passion. Watch the interview
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Business Book Reviews
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"Before You Quit Your Job" By Robert T. Kiyosaki An entrepreneur's job begins before a business even exists - so how do you get started right? Read the review of this "little known gem" packed with lessons that you can easily apply to build your business on the right foundation and commit to its success. Read the review
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"Good to Great" By Jim Collins "What becomes abundantly clear in reading Good to Great is that there is no secret program, no 'right timing' or 'good luck' that was singlehandedly responsible for the success of any of the companies analyzed in this book." Read the review
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"Never Eat Alone" Keith Ferrazzi A single resource for improving the way you network! Read the review that summarizes the best tips in this book, which is "a timeless classic, destined to be remembered alongside Carnegie's How to Win Friends and Influence People". Read the review
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"Purple Cow" Seth Godin Are you trying to setup and establish a remarkable business? - a business that stands out from the rest and captures attention? This review of the short but powerful read that is Purple Cow will help you begin to look at your business in a whole new light. Read this review
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"The Five Dysfunctions of a Team" Patrick Lencioni Lencioni writes that success "is not a matter of mastering subtle, sophisticated theory, but rather of embracing common sense with uncommon levels of discipline and persistence." What might that mean for your team? Read this review
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